Investing in salon management software is not just a cost – it’s a strategic investment. To justify it, you need to clearly demonstrate ROI (Return on Investment).
- Basic ROI Formula
ROI = (Increased Revenue + Cost Savings) / SaaS Fee
- Increased revenue: from higher customer retention, upselling, remarketing.
- Cost savings: from fewer no-shows, optimized staff hours, admin automation.
- SaaS fee: monthly or annual subscription cost.
- Example: Reducing No-Shows & Increasing Repeat Visits
A nail salon with 5 chairs generates around €15,000/month.
- With auto-reminders, no-shows drop by 20%, saving €1,200/month.
- With CRM & remarketing, repeat visits increase by 10%, adding €1,500/month.
- Total benefit = €2,700/month.
Software subscription = €200/month → ROI = 13.5x.
- ROI Tracking Checklist
- Before rollout: set a baseline (revenue, no-show %, repeat visit %).
- In 30–60–90 days: track KPIs for visible improvements.
- After 6 months: calculate overall ROI to decide scaling or fine-tuning.
- Conclusion
ROI is not theory – it’s proof that technology pays off. Use ROI numbers to persuade partners and staff.
👉 CTA: Download SPS’s free ROI Excel template to calculate results with your own data.
